Entries by Gabrielle DeSantis

Is the BMW Kidney Grille Campaign Going Completely Wrong and Alienating Longtime Fans?

by Gabrielle DeSantis

by Gabrielle DeSantis Depending on how entrenched you are in car culture, you may or may not have been a longtime BMW fan. The European automaker has always had a cult following due to great designs, powerful engines, and never-ending customization options in the secondary market. As the automotive market experiences growing pains, are the BMW […]