2025 Toyota Crown Signia, the newest member of the hybrid family

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With a nod to the past and an eye toward the future, Toyota announced today the North American debut of the first-ever Toyota Crown Signia.

As the second entry in the U.S. Toyota Crown lineup, the 2025 Crown Signia also marks the nameplate’s entry into the SUV category.

For almost 70-years of Toyota history, the Toyota Crown name has become synonymous with quality and sophistication among Toyota vehicles.

In 2024, the Crown Signia will add a new dimension to the ongoing legend, bringing North American customers an elevated ride and premium quality in a stylish crossover package.

Exclusively equipped with the Toyota Hybrid Electric Vehicle (HEV) powertrain with On- Demand All Wheel Drive (AWD) standard, the Crown Signia will be available in XLE and Limited grades and brings refined style and impeccable comfort in a package that’s sure to turn heads.

Its sleek cabin offers upscale comfort with available textured leather-trimmed seating, elegant finishing touches like bronze-finished trim and color-matched, soft touch panels on the doors and dashboard, and a center console with vertical wireless charger and storage.

A large full-color driver’s display and floating 12.3-inch Toyota Audio Multimedia touchscreen give it high tech vibe that feels like a mobile command center.